Premiere 一款常用的视频编辑软件，由Adobe公司推出。是一款编辑画面质量比较好的软件，有较好的兼容性，且可以与adobe公司推出的其他软件相互协作。目前这款软件广泛应用于广告制作和电视节目制作中。Premiere带来了“即时电影”(InstantMovie)，可快速将多个视频片段制作成电影短片，而且还支持一键式、专业风格的色彩纠正和校准。利用内容感应面部追踪技术，再加上缩放、平移等过渡特效，以及“智能音乐”(SmartSound)，Premiere Elements 10可以轻松把照片集转换成有声有色的短片。高清摄像机拍摄的AVCHD格式视频现在也能轻松导入了，并且能够直接刻录到DVD光盘上。如果你正在使用64位版本的Windows 7，软件性能也会得到明显的增强。
Lynda Creating a PSA Commercial
Take a look behind the scenes at the production of a real-world television commercial. Learn what it takes to plan, shoot, edit, and deliver a public service announcement for delivery to broadcast and the web. In this course, author Rich Harrington takes an in-depth look at a real-world PSA that his company, RHED Pixel, made for a nonprofit client. The chapters mimic the stages of the project itself: preproduction (planning and design), production (shooting the scenes), and post (where the footage is edited, graded, and compressed for delivery). Each step is full of shortcuts for saving time and maximizing efficiency on set, and ideas you can use on your own commercials.
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